The Winter Olympics in Sochi, Russia have officially begun, although the “opening ceremonies” will be broadcast tonight on the TeeVee. Every four years, a narrative develops about each subsequent Games. The story of the 2014 games seems to be fear.

The original intent of the Olympics, we’ve been told, was to promote competition and goodwill among nations around the globe. We all know that’s a bucket of horse puckey, don’t we? The archetype for our modern Olympics began in ancient Greece, taking place in the context of a religious festival; all events were held in honor of Zeus, and included the sacrificing of a hundred oxen in his honor. The athletes all prayed to the gods for victory and gave gifts of animals, produce, or small cakes in thanks for their successes. Today’s oblations are to the corporate sponsors that make the world go round, including international sports competitions.

NBC–cashing in at Sochi

The worship now centers on how much money can be extracted from the entire process. It’s commercialism run amok, with geopolitical tensions and propaganda thrown in for good measure. Continue reading →