Another retailer, another security breach. This one involving 40 million shoppers at Target stores in the U.S. For many, the stress of holiday shopping is now through the roof.

While many are choosing to direct their anger and frustration at Target, they shouldn’t; the 2nd largest retail discount chain is doing everything it can after the fact to address concerns from customers.

Getting targeted by hackers, at Target

The Minneapolis company, which has 1,797 stores in the U.S. and 124 in Canada, said it immediately told authorities and financial institutions once it became aware of the breach on Dec. 15. The company is teaming with a third-party forensics firm to investigate and prevent future breaches.

Target advised customers on Thursday to check their statements carefully. Anyone noting a suspicious charges on a credit/debit card is told to report it to their credit card company and then to call Target at 866-852-8680. Cases of identity theft can also be reported to law enforcement or the Federal Trade Commission. Of course, this is after the fact.

What I found most interesting about this case is how often this actually happens and what appears to be the response in the retail world among so-called experts. Continue reading →