At the Festival

I’ve probably written more about Moxie than any Mainer. I might even be approaching Frank Potter’s legendary output—who knows. Clearly, given that Mr. Potter’s Moxie canon is print-based and pre-interwebs, we know that he wasn’t Moxie blogging.

When I rewind back to 2004, the memories are still fresh of the late Sue Conroy, convincing me to take on the PR and marketing that year, joining the small band putting on the Moxie Festival. That was merely year 22 (if my Moxie math is right) of what’s now become the 33rd running of one of Maine’s, if not the nation’s, most unique and intriguing summer festivals. What began with 13 postcards and 500 people (according to one version) blossomed into a festival attracting upwards of 50,000 people to Central Maine and the sleepy town of Lisbon Falls. Continue reading