Some ‘Splainin to Do

I’ve been putting up regular content here at the JBE since 2012 when I first launched this site. The primary purpose of creating this WordPress platform (my first time designing my own website, btw) was launching my personal brand. At the time, given what was happening—basically, getting down-sized—plus, I was reading Seth Godin, Daniel Pink, and others; personal branding seemed to be the proper exit ramp to free agent nation.

The most important aspect of the JBE now looks like it’s been centralizing where I blog. That’s one reason why I chose to include one as part of the website in the first place. At the time, my plan was to write about reinvention and other things central to my personal brand.

With all that’s transpired over the past three years, the blog remains the primary reason I keep the site up and running. My efforts the past year to reinvigorate my own freelance writing is the reason why I also maintain another site where I post my freelance writing clips and keep my online portfolio up-to-date—something that seems like it would be a requisite for a free agent writer these days. The personal brand thing—I’m not as bullish on that anymore. Continue reading

Trip Planning

Back in the day, before Google siphoned all the fun out of planning that special vacation journey, travelers had to rely on non-Internet tools to route their vacations. Some of these old-school accouterments were things like maps, gazetteers, and a handy-dandy atlas.

Now, all you have to do is ask Google (or Siri), “what’s the way to San Jose?” and before you can say “Swiss cheese for brains,” you’ll be routed on your way.

Growing up, I remember the year our family took a vacation trip to Burlington, Vermont. I think I was 13, or maybe even 14-years-old. My sister was two years younger. I still fondly remember that first trip to Burlington, a vibrant college town, nestled alongside Lake Champlain.

Of course, traveling with the ‘rents sometimes meant that my father required quadrants so he’d know his bearings along the way. If he didn’t get them from my mother (who couldn’t read a map to save her life), he might get a bit cranky, and of course, it might become hell on wheels between the two of them. I think I get some of my driving impatience from my dad when I’m logging time behind the wheel on a trip, and I get lost somewhere between points A and B. Maybe it’s just a male thing. Can I even publicly state that men and women are different? I sure hope so.

Hitting the open road!

Hitting the open road!

Continue reading

Black Friday: Shopping Apocalypse?

Zombies at the mall; from George Romero's "Dawn of the Dead"

Zombies at the mall; from George Romero’s “Dawn of the Dead”

Black Friday is today’s buzzword. Millions of Americans will be out shopping, some of them ‘til they drop, or maybe, get shot. That’s ok, it doesn’t necessarily signal the end of society as we know it.

I take solace that about 15 percent of Americans actually shop on Black Friday. The rest of us prefer to steer clear of our local shopping mega marts. In fact, Nielsen, the market researcher that has been telling us a great deal about us and spotting trends for more than 60 years, says 85% of consumers won’t go anywhere near a mall or a physical store on Black Friday. Continue reading

Back To the Real World

This morning (Monday) is getaway day for the remaining two members of Team Baumer (or Mrs. B, Mr. B, and Baby Boy, our “official” name we registered under). Mark, aka, Baby Boy, jumped the 1:00 pm Amtrak back to points south and Providence after we sat down, breaking bread post-race, over lobster, along with a thousand or so other people.

All good things must come to an end. Mary and I had hoped to get up and watch the sun come up over the water this morning. Instead, we were greeted with a wet parking lot and a light rain falling when we stepped out the door of The Edgewater. No sunrise for the early risers today. Continue reading

Cape Escape

Our 21st century lives place more demands on us all the time. Life seems especially hectic and sped-up for Americans.

In my own life, work, family, writing, commitments to be fit–all of these place increased pressure on my personal speeding train that sometimes seems precariously close to jumping the rails. Continue reading

Cracker Barrel Is Actually Quite Hokey (in my opinion)

Hokey, Cracker Barrel-style.

Hokey, Cracker Barrel-style.

When I saw the following tweet yesterday afternoon in my Twitter feed from The Atlantic about Cracker Barrel, I was incredulous;

The Atlantic (@TheAtlantic). ” Why Cracker Barrel Isn’t as Hokey as You Think.” 2 March 2013, 4:30 p.m. Tweet.

My first thought was that things have gotten so bad for long-form narrative journalism that The Atlantic had decided to try to siphon off readers from The Onion. Then I clicked on the article link and realized that the writer, Emily Chertoff, was serious as a heart attack about extolling the virtues of Cracker Barrel, or as I now call it (based on my own experience that I’ll detail below), “a Crack in my Ass.” Continue reading

Another year older (almost)

The Baumer family meets up in Providence, RI

The Baumer family meets up in Providence, RI

One year ago, I was in New York City celebrating my 50th birthday, a surprise getaway weekend arranged by Mary. This year it was less about Broadway and Times Square, and more about local foods, farmers’ markets, books (of course) and time spent hanging out with our son. We were headed south to another urban environment, but this time the destination was Providence, Rhode Island.

Parenting might be one of life’s hardest tasks. We step into the role with little to prepare for it other than our own parents’ example. We usually vow to be better, and most of us are determined to put our own stamp on the process. Somehow we manage to get our kids to adulthood, or maybe they get there despite our efforts. Continue reading

Raging against the machine (not so much)

Corporations have become easy targets for criticism and even outrage. Railing against them has actually spawned a chic cottage industry with multiple offshoots and subsidiaries.

Corporations are first and foremost a business entity or construct. Possibly the most important aspect of this business structure is that corporations exist separate and apart from their owners.  We think of corporations as giant, impersonal behemoths; uncaring and unfeeling. Surprisingly, many corporations are quite small. Continue reading

Carpe diem

When the lights go down in the city.

Maine has  one place that comes close to being a city. That would be Portland. It might be one of the best small cities in America.

Marriage between dear friends (one of them sharing my last name), a post-nuptial dance party, and an overnight, followed by breakfast at Hot Suppa! with the love of my life is a great way to kick off December and the last month of what’s been a pretty damn good year. Continue reading