Taking a book from idea to finished product, especially doing it yourself, is a process. A process, I might add that very few know much about. Many wannabes aspire, but few actually do it once—let alone multiple times.
After the manuscript had been completed for my first book, When Towns Had Teams, I was having trouble finding a publisher for something I’d poured my passion into for more than a year. Faced with a choice—keep banging my head against a door that wouldn’t open (traditional publishing)—or figure out a new way of doing things, I opted for the latter. I launched my own micro-press imprint, RiverVision Press. It became the vehicle to get that first book out, and subsequent titles of mine (as well as one ill-fated foray into publishing a book by someone else).
Once you figure out how to publish your own book independently, you get hooked. You think, “I’ve done it once; can I do it again?” The gauntlet has been laid down. You are determined to work the DIY angle once again and see if you can improve your process.
Saturday I headed down the coast. My traveling companion and better half, Miss Mary, was prepping for her third Tri for a Cure on Sunday. I was on my own.
I enjoy driving down coastal U.S. Route 1 towards places like Thomaston, Rockland, and even Camden, my final destination. Given that it was mid-July, and tourist season, I thought the traffic would be heavier than it was. I wasn’t complaining. Continue reading →
I drove through Lisbon Falls over the weekend. One week out from the town’s crowning celebration, the place looked like a ghost town. Save for a couple of banners strung up over Route 196, Lisbon Falls looked nothing like a place where 20,000+ people will flock to in order to celebrate a distinctly different New England soft drink called Moxie.
Moxie’s been on my mind the past few weeks as it often is during July, when Lisbon Falls again assumes its place as the epicenter of the Moxie universe for one weekend. Then, it will go back to being a community in obvious decline, much like it has for the past 30 years that Moxie’s been connected to the place. Continue reading →
Moxie is a distinctly different soft drink that was once more popular than Coca-Cola, or Pepsi. Now, it’s an iconic regional soft drink with a cult-like fan base and a festival in its honor.
For the uninitiated, the Moxie Festival occurs the second weekend in July, just like it has been now for the past 30 years. The place is Lisbon Falls, the town where I grew up and still live across the Androscoggin River from. Continue reading →
Earlier this year, just after I began “the big transition” that defined 2012 for me, I told someone they should think about writing a book. Here was a person who was an excellent marketer, an entrepreneur, and someone I recognized as having the requisite skills and personality required to be the kind of savvy promoter that going the independent publishing route requires.
I think there are many people who are quite capable of writing and publishing their own book. In fact, I remain bullish on the idea that many are missing the boat when it comes to getting their expertise out in book form. Despite social media’s minimalist approach to every jot and tittle, there are still a wealth of niche markets for books and publishers who can spot them. Continue reading →